In the TopTravels native marketing campaign, the landing page is the article that we publish on TopTravels. We will then drive traffic to this article through digital marketing campaigns on Meta and Sanoma channels.
In the optimized Sanoma digital native campaign, the ad is optimized to those pages where the interest in the subject is. So for example if most of the clicks come from a certain page, then the ad will be optimized there.
The Sanoma digital channels reach 97% of the internet users in Finland.
An example of the digital native ad:
We will also publish your article in social media channels and connect a digital campaign to the article in order to drive traffic to your landing page.
